The market for tech products and softwares never seems to run out of ideas.

Besides the launched innovations, many models of the same technology are released now and then.

But the thing is, each item seems like the perfect fit if you’re looking to buy one.

So, what people do is get a rundown and discover the true claims of the software or product.

But why are tech reviews important, and can we trust them?

Can’t we take what the tech brand tells us about the product or software and head out to the store?

In this post, we will answer these questions by providing the top 3 importance of tech reviews in this article.

Then, we’ll conclude with situations when these roundups aren’t particularly important.

Photo by Alexandru Acea

Benefits of Online Tech Reviews

Here are the three top reasons people read tech reviews:

1. Genuine reviews verify the credibility of brands and reliability of products and softwares

Deciding whether a product or software is reliable or not can be tricky.

To compound the problem, some brands advertise mind-blowing technologies that are too good to be true.

Product and software reviews come in handy when you want to verify features, specs, or prices.

They serve as a credibility and reliability compass for you.

2. Genuine reviews help readers understand the quality of a product or software

You’ll always hear about the top points of tech products and softwares in advertisements.

The lows are swept under the carpet because they affect the software or product’s marketability.

However, most readers are out to not only know the highs.

They also care whether the setbacks are things they can live with or not.

Enter Tech products and softwares reviews.

These user testimonials (reviews) influence potential buyers to make a decision on purchasing or a product or moving on to find another similar product.

Photo by Jud Mackrill

3. Genuine reviews help readers get social proof about a product or software

Apart from the Pros and Cons, buyers care about the experience of using a particular product or software.

Buyers seek out previous users to reveal the results they have gotten when using the product or software.

For example, if you see a digital watch you like, you’ll likely want to find out the full scope of details about that digital watch.

Things like how it is delivered, the warranty, and the available customer support are experiences that you might want to know.

Unbiased tech products and softwares reviews save the day, again by providing such information.

Can we always trust tech products and software reviews?

Photo by Victoria Heath 

Tech reviews are undoubtedly important to buyers, as it should be.

So, we can definitely rely on them most of the time.

However, other times they can be untrustworthy.

Here are some ways to spot an unreliable tech review:

1. Salesy tone:

Reviews should reveal exactly what a product does and how it is used.

Signs that indicate a review is entirely geared towards making you buy something rather than reveal if it’s good or bad is a red flag.

Don’t fall hook, line, and sinker for this trick.

An example of this problem was documented by a site that identifies unreliable reviews.

The writer of a headphone roundup recommended users to buy the product because it is the best out there.

Upon further research, the fake-review spotting site found that the headphones just got released into a competitive market.

2. No criticism:

Although some products, services, and softwares might seem faultless, there are no perfect items in any market.

There’s always a point to note and an issue that can be improved.

If a review does not have any criticisms, it’s a bad idea to completely use such a breakdown.

The fake-spotting site states that comments like “I am literally in love with this fitness tracker” and “My hubby said the tracker is very similar to his and he wants one” are misleading and unreliable.

3. Shallow Research:

Finally, you should be wary of reviews that barely scratch the surface of what you should know.

An ideal tech product and software review should be detailed with specifications and explanatory.

For example, there are several reviews for video games.

If you don’t get something tangible other than the software is an upgrade from the previous release, then you shouldn’t trust it with all your heart.

In a nutshell, unreliable reviews are less important when deciding on a tech product or software to get.

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Purchasing without taking a look at reviews

With the highlighted importance of tech reviews, you might be wondering if deciding without checking one out is wrong.

Truthfully, it isn’t.

However, you run the risk of choosing the wrong product or software.

This means you spent money only to realize your mistake of not becoming aware of the burdens of the specific tech product or software you purchased.

You should also consider the benefit of having a second view of a tech product or software you intend to get.

Where to get honest reviews of tech products and softwares

One site that has honest reviews (the good and the bad) of tech products and softwares is ArgueTech.

ArgueTech provides reviews for new releases and old items.

So, you can have a clear, reliable view of what to expect from these tech products and softwares.

Here is an example of a published review that ArgueTech made for the Pivo pod – the Pivo pod is a Portable Auto-Follow Pod to Capture GIFs, Photos & Videos for Social Media.

Image Credit: Pivo


Technology products, softwares and services are taking the world by the storm.

An unbiased review comes in handy in helping customers choose the best products and softwares.

But not only for this situation.

You’ll also want a review of products and softwares that have little or no competition in the market.

As you can see, the importance of tech reviews cannot be overemphasized.

But spotting a review you can trust is where you have to put in some work.

We’ve made that task a bit easier for you by highlighting the tell-tail signs of an unreliable review.

So, always be on the lookout for genuine reviews before you get your next tech product or software.